Brand Standards
Welcome to the Corporate Branding page of Essex Solutions. Clear and consistent branding becomes increasingly important as Essex expands its worldwide operation. Consistently using the visual identities outlined here, support each business unit’s contribution to the company’s market-leading position, while reinforcing the collective value of organization as a whole.
Please refer to this Brand Guidelines document when using any of the Essex brands logos for proper use, spacing and color.
Logos
Two Color Standard
Two Color Reverse
One Color Gray
One Color Green
One Color Reverse
One Color Black
Official Colors
The Essex Solutions GREEN is the primary color used to represent the brand, followed Essex Solutions GRAY, and Essex Solutions RED should be used sparingly as an accent color.
Consistently applying this official color palette to our logos and branded materials ensures the integrity of our brand is maintained. Use this guide with vendors to ensure our corporate colors are reproduced precisely and correctly.
Essex Solutions GREEN
PANTONE 369 C
CMYK 58 0 100 4
RGB 100 169 11
#64A70B
GCMI 2081
Essex Solutions GRAY
PANTONE COOL GRAY 11 C
CMYK 0 0 0 80
RGB 89 87 87
#595757
GCMI 90
Essex Solutions RED*
PANTONE 199 C
CMYK 5 100 80 0
RGB 250 0 45
#D50032
GCMI 2081
* Note, the new Essex Solutions RED, is a different color build than the previous Superior Essex red.